Author: Roshan

  • 3 Great Ways to Use Timeline Cover for Facebook Pages

    New Facebook Timeline for Pages allow brands plenty of space (851px x 315px) to highlight interesting features. Here are 3 great ways Facebook Timeline Cover are used by Companies and Brands on Facebook Pages. 1) Highlight People What’s better than highlighting people? Many companies are using Facebook Cover on their Facebook Pages to highlight their…

  • SEO Best Practices

    SEO or search engine optimization is about getting more visibility to your website on search engines such as Google. However, SEO for business without a clear strategy mostly lead to unsuccessful or non-profitable results and huge loss in terms of investment, time or both. First, what is SEO? Here is a video on SEO in…

  • Infographics: 60 seconds in Social Media

    60 seconds may not be enough even to enjoy a cup of coffee for a person in real world, but that is a lot of time in the social media world. Consider this for what happens every minute (60 seconds) in the social networking sites: Facebook: 700K messages sent YouTube: 2 million videos viewed Twitter:…

  • About People and Deadlines

    I find that people have their own way of meeting (or not meeting) the targeted deadlines. Be it the exam study deadlines or client project deadlines, you will come across people/teams or organizations who do things at different speed. There are 3 typical ways that people could be attempting to reach their deadlines. 1. The Last Hour…

  • World of Social Media (Video)

    Here is an interesting video on YouTube that shows the boom in social media in 2011. As we approach 2012, the social media are likely to grow even more rapidly, including the mobile social media. Some staggering data regarding social media engagement are: Facebook is the most visited website in the world 11% of the world population…

  • Role of Board of Directors in Organizational Strategy

    Just went through an interesting piece from Owning Up –  The 14 Questions Every Board Members Needs to Ask by Ram Charan. I thought it was quite relevant in many of the organizations of Nepal where the hierarchy is not well defined. The boards may be Actively into management or Passive part of the organization In general…

  • Social Media Basics

    What about Social Media? Social Media is the electronic technology that foster interactive communication. Essentially, social media is any internet or mobile applications that allow creation and exchange of user-generated content. Earlier forms of media were one way only that allowed companies to tell their views or information and wait for users to respond. Now,…

  • Google+ Pages for Business

    Google+ Pages allows creating online presence for business and brands through Google+, much like the Facebook Pages. Pages can be created for several categories such as: Product or Brand Company, Institution or Organization Local Business or Place Arts, Entertainment or Sports Other Google+ pages are similar to the regular Google+ profiles in the sense that…

  • Correct use of robots.txt to allow all crawlers

    Robots.txt file is used on web server to to give instructions about the website to web robots (also called bots or spiders or crawlers), such as those from search engines. The complete list of available robots can be found here. The web robots scan the information and index the websites accordingly. So if you do…

  • New location targeting features on Google AdWords

    Google AdWords location targeting tool has undergone some changes to make it more easier to target. Some of the new features added are: Search Suggestions Nearby Locations Reach Improved Location Outlines Location Target Limits per Campaign Meanwhile some of the old obsolete features have been phased out. You can see the details here too.